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Weekly Discussion Roundup 31st March-6th April, 2014. PDF Print E-mail

1. "Facebook Likes" vs "People Talking about" Initiated by John Birungi Babirukamu

Which is really relevant to a Business?


Flowers

“The two are actually related… Where the number of likes is organic,… a rise in one (likes) is likely to cause a rise in the other (talking about) Ceteris Paribus.”

“The more Likes you've the more visibility your content will receive and hence traffic to your website despite Facebook's tweaks to its pages algorithm.”

Frowns

Conclusion/ Remarks

“What is the use of spending so much money on Facebook Ads, when the resulting likes (or people that like) don’t turn into interested clients?”

“While Likes can be purchased, Talking about is genuine.”

“It depends on your goals and objectives of your social media page and also the kind of brand involved.”

2. Tools for democracy in 2016? Initiated by Jude Mukundane

Any ICT tools that are being readied to ease this [elections 2016] process?


Flowers

“Indeed CEW-IT has been involved in election monitoring with ICT tools as their central focus point. They have used crowd sourcing platforms which i think worked fairly well, ofcourse, a lot more can be incorporated.”

Frowns

Conclusion/ Remarks

“ICT tools will play a pivotal role in enhancing transparency and accountability not only in the democratic process but also in general end to end service delivery chain.”

 

DISCLAIMER

The views, opinions and assumptions expressed in this document are those of the dgroup members and do not necessarily reflect the official policy or position of I-Network.

 

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